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Not every digital advertising marketing campaign is mechanically a web-based advertising effort. Some of these embrace social media , search engine advertising and marketing (SEM), seo (SEARCH ENGINE OPTIMIZATION), email advertising , internet marketing and mobile promoting.
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Segmentation: extra focus has been positioned on segmentation within digital advertising and marketing, with a view to goal particular markets in both business-to-enterprise and business-to-client sectors. We also incorporate social media advertisements similar to Facebook advertising into many advertising campaigns.